Pictures network marketing
Posted on November 30, 2011
pictures of network marketing define
pictures network marketing is to point to will offer goods, services and information such as the way to contact the company made it into static or dynamic picture, through the variety of network platform will message to our clients, and make customer produce demand.
picture according to their performance forms into static pictures and dynamic picture two kinds, static pictures format used mainly for JPG format, dynamic picture format used mainly for the GIF format, make images of the common tools have photoshop, fireworls, etc.
pictures of network marketing advantage:
first, use of the platform wide, almost all on the Internet can be interactive platform can be through the images interaction, similar independent community this BBS, similar tencent QQ, sina UC such point-to-point instant communication tools, such as the value China, blog such Chinese blog. And e-books, email, etc can all through the picture form of interaction between the enterprise with Internet users.
and, second, to make cost low, electronic images of making is through the computer software to make synthetic, so its very low production cost.
third, with Beauty Products strong perceptual cognition, memory, more deeply, the picture has a strong words than perceptual cognition, when customers see pictures, pictures can be quickly extract from the core content of images, and give customer leave deep impression.
fourth, speed, network transmission omitted the traditional media in the printing, production, transportation, releasing the intermediate link, images through the network platform can be in the instant transmission the information to the audience.
fifth, spread widely, network information can spread 24 hours straight to spread to every corner of the world. As long as have Internet access, anyone, at any place can see network transmission of information.
enterprise develop pictures of network marketing steps:
first, determine the purpose, companies want to get a picture spread through what kind of results. At present, the pictures in the application of network marketing mainly involves four purpose, 1, promote the enterprise product level popularity and reputation 2, promote the enterprise brand reputation, reputation, 3, enhance product online sales, line, 4, and the indirect sales through a network of enterprise product the blank areas. To achieve different Chinese beauty purpose will make many different content of the pictures.
second, picture production, according to the enterprise purpose with common theme design picture. Picture production is divided into life and business opportunities of the two pictures pictures, life picture is mainly used in popularity and promote enterprise promotion product brand awareness, business opportunities are mainly applied in product pictures online sales, sales and the indirect line at that moment, the product investment promotion.
third, pictures, named for the PanXiaoChun think pictures for pictures for promotion is named after the pen that make the finishing point, the current all kinds of search engines are provide image search, and pictures of the search is according to the pictures of a name or pictures of the page where text included, thus pictures in the release after go out, must for pictures with words, or a name for the picture and the name of the relevant products.
fourth, picture the promotion, PanXiaoChun think in promotion pictures, we should take pictures of the widely published in BBS, chat group. Picture in promotion by events in the network can be promotion, the speed of the promotion will be further improved.
5 and effect evaluation, evaluation collection rate and reproduced rate two important index. For effectiveness evaluation, we can use their own QQ friends, will pictures to his friends 1000, one week after can ask these friends, will spread to other users place pictures, whether they have put the pictures collection.
making life picture common theme:
whimsy, sweat, dizzy, boring, nausea, mischief, terror, fear, threat, face, despise, a hit, surprised, speechless, powerful, narcissistic, anger, bad luck, New Year, love, love you, flowers, expression, touched, happy, laughing, act in pettish, think you, kiss, shy, come on, sad, poor, say hello, goodbye, daily, thank you, apologize, blessing, invite, group chat, doubt, eat, play, illness, angry, cool, cool, call names, hate, trapped, tired, bored, cry, depressed, festival holidays, birthdays, weather, go to work and off duty, disaster relief, Christmas day, vulgar, and so on.
extract from: PanXiaoChun column
pictures of network marketing skills
an, design skills:
network copy paste in such things have no new move, so design picture must have skills, or in three times after spread switched round, so the design of the images on the subject on the outstanding, let others changed or deleted, all the pictures activity.
2, size skills:
this should not say, pictures don’t too big,
three, communication skills:
when you design a vibrant picture, need not you personally propaganda, there will be many net friend to help you publicity, you as long as you join in the group sent a few times, and then to BBS hair a post, which can realize the effect. [