Terminal operations manual shop
Posted on June 10, 2011
list
the first chapter: open a shop preparatory work… 2
chapter 2: shop job function subdivision… 4
chapter 3: shop management… 6
chapter 4: staff meetings and form… 13
chapter 5: logistics management… 14
chapter 6: other… 17
chapter 7: staff management… 18
chapter 8: the customer management… 18
chapter 9: commodities management… 19
chapter 10: the cashier and cash management… 20
chapter 11: information management… 21
chapter 12: the customer complaint management… 22
attached: goods management manual and relevant form… 24
the first chapter, set up shop preparatory work
an, capital preparation:
set up shop as the first condition of own stores or, whether inn, sufficient funds is indispensable. Money is divided into two parts, their own funds and to raise money, we suggest to raise money not over fifty percent of the total amount of funds (for the joining trader, such business process not pressure), according to our past experience, the total investment of the stores in 80000-120000.
2, business circle investigation:
first alliance business should fully to the shop on the investigation, familiar with business shop the surrounding environment. Because this is beneficial to store business activities, fill in the shop evaluation table of beautiful submitted for the record, and an ephah for audit kitchen headquarters dress for less company provide reliable information. (the shop evaluation table of this chapter reference appendix 1)
three and assesses, assessment:
business circle assessment is an important link of the set up shop, if evaluation error may lead to shop, so the failure of the joining trader must store the assessment, and assist companies evaluation (here’s hoping the joining trader can detailed description shop peripheral environment, and the written to the headquarters of the company).
four, the store location and step procedure:
1, to intermediary company or other channels shop a lease demand information;
2, preliminary screening effective information;
3, according to the location of evaluation standard shop;
4, consult your local city planning bureau, understand the city planning trend, avoid to move from crisis;
5, to provide specific information store business district headquarters, in order to assist location analysis; headquarters
6, and determining the lease agreement.
five, and choosing the suitable store location of the basic requirements:
1, has the suitable target consumers, 20 to 35 years old women;
1, the traffic is convenient. At the station near the shops, and two of the above article, or walk in the station gives no more than 50 meters in the journey of the streets of the store. A
2, shop around at least two or more large, mature mid-range community Monopoly household it if .
3, shop to choose paces down, obstacles and less is teaming up to the side. Most of the time, pedestrians to cross the road, so concentrate on the go from vehicles or other people go, and oversight aside shop. And the side of communities will increase the number of customers into the store.
4, shop front sidewalk in 2 m to or more, to convenient traffic flow.
5, in the shop around to have business atmosphere, such as the supermarket, restaurant, beauty parlor, clothes, hardware, the grocery store, the shoe store and flower shops, Banks, such as the post office, can let a person to go shopping.
6 to choose to have advertising space store. Some storefront no independent appearance, naturally lose independent store before the door of the advertising space, also will give you lost in front of the store & # 8221; Play & # 8221; The marketing of the wisdom of the space.
6, relative stability of the city planning;
7, no flying dust, and the noise interference;
an necessary instructions: to ensure the business profits, store the joining trader a location must be approved by the headquarters, can open a shop.
six, lease contract and registration:
carefully read the contract and see whether there is no reasonable terms; Review relevant certificate, to see if it has false (such as must provide the house property card or open to booking, house property proof all resident id card), such as convenient can also be to notarization place notarized.
industry and commerce registration note:
1, if the joining trader for company or individual operation license, it just in the original business scope of the retail trade increase the items of the can, need not be registered;
2, if the joining trader to apply for the registration of new company or soho, it is suggested to local enterprise service agency will high efficiency;
3, headquarters for the joining trader can provide convenient, show the product quality certificate, business license and other related certificates to assist the registration;
4, alliance business registration name must not use & # 8221; SHOP beautiful kitchen and principles # 8221; Such words.
seven, recruitment and training staff:
1, the number of recruitment: according to the business area and the actual situation of business time schedules, general 2-four can;
2, choice of media channels: recruitment in shopping when looking for excellent sales; Can also introduced through acquaintances, shop posted before recruitment advertisement; Can go to the local labor market or intermediary recruitment; Of course can also choose suitable for local newspapers and other media in the open recruitment. In short, depending on their situation and actual needs and decide.
3, formulate recruitment requirements. The cosmetics store general requirements for:
manager:
(1) good image and the type of skin better
(2)/age 22-30 years old, married better
(3) character cheerful outgoing
(4) healthy body
(5) has certain management ability and training ability
(6) no bad habits
(7) there are more than one year of cosmetics store management experience
(8) actively, initiative, the sense of responsibility is the innovation ability
(9) the technical secondary school or high school above
(10) understand the computer basic operation: the word, Excel
clerk:
(1) good image and the type of skin better
(2) age 20-28
(3) case I am open-minded, extroverted, a good tongue
(4) healthy body
(5) no bad habits
(6) actively, initiative, the sense of responsibility
(7) junior high school above
(to the shop profit is critical in the shop before opening shop assistant, personnel must pass strict selection, training, matching complete. Remember! Remember!)
4, and contact headquarters, arrangement of the training and the training time recently way.
5, the store after opening, the company, according to the national area will organize regular stores and # 8221; Alliance business meeting & # 8221; , & # 8221; The manager class & # 8221; improve The on-the-job training.
eight, to provide the detailed information of the headquarters of the shops and determine promotional activities, business (fill in shops evaluation table submit beautiful kitchen headquarters record examining) :
1, the joining trader provide detailed shop material as far as possible.
2, content includes: front, a tall, size, specifications, structure, water pipes, appearance size, the door surrounding environment situation inside floor plan, stores (door stereo) head.
3, employee basic wage, incentive system, the welfare system, the store rent, utilities, such as tax table.
9, storefront fitment:
1, headquarters in unified style and the brand image of the premise for the joining trader design shop decoration rendering.
2, Suggestions to the packing of the headquarters of the pay 2-30000, the joining trader also can send construction personnel to understand the after effects decorate headquarters back to decorate, headquarters in local completed phase sent people went to acceptance, after being allowed to open for business;
3, during decorating half a/or so, the headquarters for 1-time-resident 3 days; (by the headquarters, the fare back and forth out of the local board by the joining trader pay)
4, such as headquarters to decorate, project to end accounts to retreat more fill less for the principle and settlement decorate charge.
5, buy shops facilities: such as lamps and lanterns, air conditioning, disinfection facilities, audio-visual equipment, water equipment, office supplies, health supplies, communication tools, etc.
ten, opening preparation:
1, the order goods:
a, ten days in advance orders, headquarters after confirmation of order the payment, the headquarters of receiving your payment within a week to arrange delivery and distribution proportion by the relevant goods;
b, the category will order number otherwise agreement to statements (TBD);
c, the company by the quarter sales promotion, and planning division opened by opening the package and distribution to the standard 5% distribution business promotion materials, such as a local conditions for the opening of a modified according to the promotion of the joining trader apply for additional sales promotion (the opening promotion application process of this chapter reference schedule 2)
2, display and shop layout:
a, provide advice and guidance on display headquarters reference picture;
b, independent involved with foreign propagand